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FYIMeta · Creators · Tue, Sep 15, 2026

Creator Marketing Hub expands globally, and Partnership Ads come to the Meta Ads MCP

What changed

At IAB Global Creator Week, Meta expanded Creator Marketing Hub globally, added a Messaging API for creator outreach, expanded its Content Discovery API, and said Partnership Ads are coming to the Meta Ads MCP connector so agents can create them and manage creator permissions.

What to do

If you run creator programs, check the new discovery filters, and ask your creator platform whether it uses the new APIs.

Source

Logged Sep 15, 2026 · Platform: Meta · Impact: FYI

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