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FYIKlaviyo · SMS & WhatsApp · Tue, Aug 25, 2026

Personalized SMS content beta for abandonment, back-in-stock and win-back flows

What changed

A beta lets Klaviyo tailor SMS and RCS messages to each customer's browsing, cart activity and purchase intent in Added to Cart, Viewed Product, Started Checkout, Back in Stock, Price Drop and Win Back flows.

What to do

Request the beta if SMS abandonment flows are a big revenue line, and A/B test against your current copy.

Source

Logged Aug 25, 2026 · Platform: Klaviyo · Impact: FYI

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