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Heads upTikTok · Placements · Mon, Oct 5, 2026
TikTok Ad Network, formerly Pangle, is now available for US targeting
What changed
TikTok Ad Network is generally available for advertisers targeting the US. Picking it as an eligible placement lets the system shift budget between TikTok and partner publisher inventory. TikTok says half of TTAN users aren't on TikTok, and that DoubleVerify and IAS provide post-bid measurement.
What to do
Check whether your US campaigns use automatic placements, which may now include TTAN, and review placement-level results and brand safety reports.
Source
← TikTok pitches Shopping Assistant, Buy Direct and Lead Agent as agentic ad toolsShop now recognizes shoppers while they browse, syncing carts across devices →
More from TikTok
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- TikTok adds a Premier Agency Partner tier to its agency badges Sep 28
- TikTok expands third-party brand safety, viewability and attention measurement Sep 21
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