Heads upMeta · Placements · Wed, Jul 29, 2026
Instagram Explore Feed is no longer available as an ad placement
What changed
In Marketing API v26.0, the Instagram Explore Feed placement was removed. Delivery shifts to other eligible placements, and API requests that explicitly name Explore return an error. Meta hasn't published a date for older versions.
What to do
Remove Explore from saved placement templates and API-built ad sets so launches don't fail.
Source
← Messenger Stories is retired as an ad placement on every API version on Oct 27Three Delivery Estimate fields disappear from every API version on Oct 27 →
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